Industry experience is on the coronary heart of this four-12 months diploma course, which provides you a superb grounding within the Marketing self-discipline, whereas making ready you for a position as a Marketing Manager and other managerial roles. These subjects needn’t be Marketing associated however some advisable and good topic matches with Marketing are: Accounting & Finance; Design; Law; Economics; Management and Organisation; Media Film and Cultural Studies; Management Sciences; Psychology; Sociology. A major within the enterprise subject will teach students in regards to the means of to purchasing, promoting, producing and advertising goods.
Our high fame means we entice a wide range of main international employers to campus offering you the chance to work together with graduate recruiters from day 1 of your degree. It attracts upon ideas from disciplines equivalent to work psychology, organisational sociology and human useful resource management to supply insights into prospects for managing and organising work.
By the end of the module you’ll perceive financial reporting and standardised disclosures, the significance of financial methods, money flow, and capital budgeting, and be able to recognize the strengths and weaknesses of several types of monetary knowledge. Most of those majors are provided as a Bachelor diploma, nevertheless some may be available as an Associate degree in some faculties. In this module you will be taught the fundamentals of accounting and monetary terminology and techniques.
Our focus is on the intersection of expertise and business design, the valuation of firms and the marketing of products. You will then discover the integrated marketing communication strategies and the marketing communication mix with a view to perceive how the communication process occurs as in integration of strategies, content material and channel. You’ll then analyse the advertising course of by means of a assessment of the advertising mix principles i.e. the 4Ps (Product, Place, Promotion, Price).
Lancaster Management School has an award successful careers team to provide a dedicated careers and placement service providing a variety of innovative services for administration school college students. This course is accredited by the Chartered Institute of Marketing (CIM) and offers students with one exemption from a core module towards the CIM Level four Certificate in Professional Marketing. Our Employability Team is right here to encourage and improve each stage of your profession planning and as a graduate of NTU, you will be able to access their providers for three years after your course has completed. This course will give you the theories, principles and practice of promoting communications.